Friday Hot Links

August 14th, 2015

Happy Friday! We want to share some interesting articles and stories shared online by the SVACE faculty and community.

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Now I Know my ABCs (WIRED): Google’s goofy logo reflected a not-quite-mature web, Alphabet’s rational, bright red wordmark signals a growing-up phase. (via Kevin Brainard)

That’s Axe-ing a Lot (Creativity Online): Axe’s campaign splits target consumers into four segments, offering 25,000 permutations to each segment, or 100,000 in all. (via Mark Burk)

Fraterni-tea (Huffington Post): A tea ad in China depicts President Obama hugging North Korean leader Kim Jong Un. (via Anni Irish)

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